VScoming out of Vince McMahon from WWE, the company has taken a turnaround unimaginable until just a few weeks ago. The arrival of Stephanie McMahon as CEO but especially the valuable position within the creative team that he now has Triple H do this WWE has activated the necessary levers to grow on the stock market like no other and in the hearts of fans as it has for a long time.
A dead king…
While the Barcelona Football Club continues to surprise the world of sport and business with its post-pandemic management model and continues to activate levers and lose long-term assets, there is less than a week left for the start of La Liga and we do not still don’t know if they will be able to save all their signatures. The Raphinhas, Lewandowsky, Kound, etc… are still waiting for the activation of the fourth lever to be able to say of everyone that they are La Liga players, and this is where the comparisons and parallels with the model of WWE management in the post-Vince McMahon era.
If since this virus that continues to infect the world entered our lives, WWE got rid of a lot of its assets (consolidated fighters, legends, young promises…) now, in 2022, it’s time to pick up where we left off. Inexplicably, the biggest sports entertainment company in the world let out talents such as Adam Cole, Daniel Bryan, Keith Lee, Cesaro, Bray Wyatt, Braun Strowman or Dakota Kai, to name a few. Many of them ended up in the “rival company” of AEW and many more managed to endure with a broad vision thinking that the time will come to return to WWE, from where they did not. should never have left.
And that time has come. The storm unleashed by accusations of hidden payments in return for not uncovering the sex scandals of the company’s highest offices, against Mr. McMahon and his cronies such as John Laurinaitis, ended up leading to the most surprising and historic to all when Vince left all of his WWE positions for good right before SummerSlam. With Vince out, the door opens to what everyone has been waiting for a long time, the takeover of total and absolute power by the Levesque-McMahon marriage or what is the same, Triple H and Stephanie; especially having the former as the protagonist when he resumed his creative role and his relationship with the talents he had to leave due to a stroke that almost claimed his life a year ago.
The game passes between the levers
And yes, SummerSlam has arrived and with it the first more than expected returns like Dakota Kai or the forgotten Io Shirai (today better known as Iyo Sky) who accompanied Bayley, who although it is true has returned After a knee injury that kept her out of the ring for over a year, she could be WWE’s “newest signing” in true Dembel and FC Barcelona style. The same could be said for Edge’s return at this same event. The first lever was already activated and it is joined by the rumor of freedom when performing promos or the return of forbidden words in WWE such as “wrestling” (wrestling) or “wrestler” (fighter).
The second lever was activated last night on the SmackDown broadcast when Karrion Kross also returned to the company. We remember this destructive and dominating Kross from NXT’s finest era and not the cheerful, colorful and youthful current product, accompanied by his real-life wife Scarlett Bordeaux and a formidable and dark character who started the account at countdown to your worst nightmare. His brief stint in the main cast under Vince and company meant the loss of his aura appearing on stage without his wife and with a “gladiator model” who owed more pain than anything else. Who had seen it and who had seen it. But Kross has endured carts and carts to return to SmackDown for all the big stuff and make history between Drew McIntyre and current, undisputed WWE Universal Champion Roman Reigns. Two fingers.
Are there more levers left to pull in WWE? Yes, and they run. Just as the team coached by Xavi will have to make use of the fourth and who knows if one more with less than a week to go before the league begins, WWE has Bray Wyatt in the bedroom in addition to more than advanced conversations with current Couple champions Sasha Banks and Naomi, who quit their jobs the wrong way and of their own free will more than a month ago because they disagreed with the creative direction of their stories. Everything seems to indicate that their return is closer than ever and that they would thus take a new step in the stock market profitability of a company that they had dared to question and which now seems more alive and fruitful than ever.